World Play Day with the LEGO Group
https://spreadasmile.org/wp-content/uploads/2025/07/Serpentine-LEGO-News-Story.png 780 400 Gabrielle Devine Gabrielle Devine https://secure.gravatar.com/avatar/4a8ad8f5a4f611a47e5400a8fca97d180c53f82e9c8469eedc196ecdb75924dd?s=96&d=mm&r=gSpread a Smile was delighted to be invited by the LEGO Group to welcome some of the families we support to the LEGO Play Pavilion at the Serpentine Gallery, London for some exciting LEGO® based workshops and fun.
The pop-up pavilion was installed to celebrate World Play Day, the LEGO Group’s celebration of the UN’s International Day of Play on 11 June and featured brilliant LEGO® creations including a LEGO® wall, slide and a giant parrot. Families supported by Spread a Smile were invited to join across two days, immersing themselves in the world of play and LEGO® and taking part in three workshops:
“Abstract Art” – using large trays of LEGO® in all different shapes, sizes and colours, guests were encouraged to make an abstract piece of art which were then displayed on a large mural wall.
“Pop Art” – for this workshop, the families used a 10 x 10 base board to create any design they wanted in the style of pop art, which finished pieces including a rainbow and characters such as Mario and PAC-Man!
“Speed Building Challenge” – This fun, quick fire building challenge saw our families create a robot using their LEGO® within 7 minutes, before adapting the robots to fly and then adding extra parts so the robot could swim underwater.

Events such as these provide meaningful and valuable opportunities for families with seriously ill children to do something fun together, providing moments of creativity, connection, and enjoyment.
The workshop leaders were fantastic, showing incredible patience and adapting the workshops to suit each family, and we are so grateful to the LEGO Group for offering this wonderful opportunity to the families we support.
At Spread a Smile, we are proud of the partnerships we build with our corporate supporters. We’ve worked with the LEGO Group for a number of years, developing innovative initiatives to support families with seriously ill children and creating a special and mutually beneficial partnership which engages and inspires everyone involved.
If you or your company would like to find out more about developing a bespoke partnership with Spread a Smile, then please do reach out to Rosie Perkins from our Partnerships Team at rosie@spreadasmile.org.




“I will remember this weekend for a long time to come. Walking alongside a brilliant group of people, all pushing themselves physically to keep taking the next step, even in the driving rain and dark, was truly inspiring. Knowing the difference our effort will make to families supported by Spread a Smile made it 100% worthwhile.” Laura Walter, Spread a Smile Director of Services






“We met spread a smile back in January 2018 when my eldest son Louis was in Great Ormand Street Hospital receiving treatment for Burkett lymphoma. They used to come in weekly with entertainers, characters and therapy dogs, not only lifting Louis’ spirits but the whole family’s as well. In a really hard time, Spread a Smile managed to make him and his younger brother smile, whilst the Spread a Smile team offered support to me and my husband. 
Newsells Park Stud is one of Europe’s foremost commercial stud farm, breading and raising exceptional horses. Our families enjoyed an informative tour of the farm, learning all about the horses and their foals and enjoying the rare opportunity to get up close to these beautiful animals.