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PIHW

Interview with Play and Youth Team Lead at King’s Hospital

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Áine O’Donovan, Play and Youth Team Lead at King’s College Hospital NHS Foundation Trust, oversees a team of seven staff supporting children across both King’s College Hospital and Princess Royal University Hospital.
Áine’s role includes supporting children with a wide range of needs, from acute admissions and surgical patients to children receiving highly specialised care, including oncology, neurological and liver treatment. Through therapeutic play and emotional support, her team helps children manage some of the most difficult moments of their healthcare journey.

“Children in hospital for long periods need a different outlet. Spread a Smile’s visits bring new people and activities each week, giving children something to look forward to. This variety helps them engage, have fun, and break the monotony of their routine while supporting their emotional well-being.

“The benefits to children during these visits include a sense of normality, as well as bringing fun, play, and engagement back into what can be a very difficult experience for both children and their families.

For children spending weeks or even months in hospital, maintaining opportunities to play is incredibly important. Play can help reduce anxiety, encourage self-expression, support emotional wellbeing and create a sense of normality in an unfamiliar environment. Reflecting on the role Spread a Smile plays within the hospital, Áine says:

“We receive weekly visits from Spread a Smile charity, including a monthly specialised visit to PICU (the Paediatric Intensive Care Unit). Their artist has created warm and welcoming scenes and pictures across paediatric areas. We utilise the online daily entertainment sessions as well as the Spread a Smile channels for music and songs. In addition, the charity provides gift and toy drops, pamper days, organises larger events that our patients and families can attend, and can tailor individual sessions to meet specific patient needs when required.”

Play is also an important part of holistic care, supporting children emotionally alongside their medical treatment. Áine believes that Spread a Smile’s visits complement the work of hospital play specialists, adding new experiences and opportunities for therapeutic engagement.

“These visits complement and enhance our Play and Youth team’s work rather than replace it. They provide additional therapeutic play opportunities, introduce new stimuli and activities and help support emotional wellbeing in ways that can sometimes be difficult to replicate in day-to-day clinical practice.”

The impact extends far beyond the children themselves. Families, carers and hospital staff often become part of the experience too, creating shared moments of joy across the ward.

“The overall mood lifts when Spread a Smile enter the unit, with staff, families, and patients all engaging. Staff gain real enjoyment from seeing the laughter, smiles, and brightness the visits bring to the children and young people.”

Hospital stays can place huge pressure on families, making opportunities to connect and create positive memories especially valuable.

“Hospital stays can be challenging for families and relationships. Spread a Smile visits support not just patients but also parents, carers, and siblings, creating opportunities for quality time together.”

Over the years, Áine has witnessed many remarkable moments demonstrating the power of play and positive distraction in healthcare settings. She recalls a therapy dog helping motivate a child during physiotherapy, a magician calming a child before undergoing a general anaesthetic, and a fairy singing a favourite song to an intubated patient, helping them to open their eyes.

Having worked with Spread a Smile across two hospitals for the past decade, Áine believes the charity’s ability to adapt to individual patients and clinical settings is what makes it so effective.

“What sets Spread a Smile apart is their professionalism, adaptability, and genuinely joyful presence. Their team are warm, engaging, and easily build positive relationships with staff, patients, and families. They tailor their approach to each clinical area, ensuring their visits are always appropriate and impactful.”

During Play in Healthcare Week, we’re celebrating the dedicated play specialists, healthcare teams and charity partners who work together to ensure that play remains at the heart of children’s healthcare.

Because even in the most challenging circumstances, a moment of fun, a favourite song, a visit from a therapy dog or a little bit of magic can make all the difference.

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Play in Healthcare week spread a smile 2025

Play in Healthcare Week

780 400 Gabrielle Devine

Play in Healthcare Week 2025

Play in Healthcare Week (PIHW – formerly known as Play in Hospital Week) is a special week which raises awareness of the benefits and importance of play in healthcare settings.

At Spread a Smile, we believe that play is integral to a child’s health, wellbeing and development. For children facing illness and time in hospital, away from friends, family and everything they know, play can be difficult to access. This is where Spread a Smile comes in; offering opportunities for play and moments of joy, connection, and normalcy in an otherwise clinical and often frightening environment.

Recent research reinforces what Spread a Smile has long known: play is an essential part of a child’s health and wellbeing, and its presence in healthcare settings can transform the experience of young patients. Despite this recognition, play often remains undervalued and under resourced in healthcare settings.

This Play in Healthcare Week, Spread a Smile will support our NHS hospital partners to help bring the joy of play into the hospital setting, including a schedule of regular in-person partner visits, a special one-off visit to Hillingdon Hospital, a cupcake decorating workshop at UCLH and more.

Spread a Smile’s talented entertainers will create meaningful opportunities for play that brighten hospital wards, providing opportunities for pain distraction and engagement and space for children just to be children again.

A scoping review by the University of Cambridge’s PEDAL Centre and Starlight Children’s Foundation highlights that play “can profoundly influence children’s experience of receiving healthcare and their perception of being well amidst health adversity”. Play helps reduce stress and anxiety, fosters emotional resilience, and even supports physical recovery. It allows children to process their emotions, gain a sense of control, and find comfort during challenging times.

As the UK government develops its 10-year health plan with a focus on creating “the healthiest generation of children ever”, Spread a Smile champions the vital role of play and joy in children’s healthcare. Every day, we witness its’ transformative impact and of laughter, creativity and connection on a child’s wellbeing. Our vision is for every seriously ill child in hospital to have access to play and moments of joy and no child feels alone in their journey. Please consider making a donation to help us do just that.

Spread a Smile has lots planned for Play in Healthcare Week…

A joyful start at Hillingdon Hospital
We will launch the week with a very special visit to Hillingdon Hospital in Uxbridge, Spread a Smile entertainers Louise and Colette will spend the day visiting young patients with incredible balloon models, music and plenty of smiles.

An extra-special visit to John Radcliffe Hospital
As part of our expanded efforts for PIHW, we will be proud to arrange an additional visit to John Radcliffe Hospital in Oxford. Our entertainers will visit young patients across all inpatient and outpatient wards with personalised bedside visits including musical performances and magic shows to suit each young patient’s individual needs.

Cupcake creativity at UCH, thanks to Lola’s
Over at University College Hospital (UCH) in London, PIHW celebrations will continue with a delicious twist. Thanks to our friends at Lola’s Cupcakes, we will host hands-on cupcake decorating sessions, with young patients being able to design and decorate their own treats. These workshops provide a chance for children to express themselves, take a break from the clinical environment, and have some fun during their hospital stay.

Spread a Smile’s Director of Services, Laura Walter, said

“Play in Hospital Week is a fantastic opportunity to reflect on the work we do and the values we hold at Spread a Smile – bringing fun, creativity and laughter into hospitals to help ease the clinical environment. Through our additional visits this week, we’ve been able to reach even more children and families, offering moments of joy when they’re needed most.

We’re so grateful to the hospitals and play teams we partner with for their tireless dedication to young patients, and to our supporters, entertainers and partners like Lola’s Cupcakes for helping make this week so special. PIHW 2025 is a powerful reminder of the vital role play continues to have in a child’s care, especially during life’s most challenging times.”

Play in Hospital Week is a powerful celebration of the vital role play has for the wellbeing of children facing long periods in hospital, and we’re grateful to Starlight Children’s Foundation and the Society of Health Play Specialists  (SoHPS) for their essential work in championing it.

Want to stay up to date with all things Spread a Smile? Sign up to our monthly e-newsletter here and receive our latest news directly to your inbox.

 

Play in Healthcare Week 2024

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Play in Healthcare Week (PIHW – formerly known as Play in Hospital Week) is a very special week which aims to raise awareness of the benefits and importance of play in healthcare settings.

Play is an essential part of childhood and is at the very heart of mental, social and emotional growth and well-being. It is important that play continues to be part of a child’s life, even when they are admitted to hospital – a time when they are at their most vulnerable.

For PIHW 2024 (14-18 October), Spread a Smile once again went all out to make the week even more special than ever before, spreading smiles far and wide to seriously ill children and young people through play.

A record number of in-person visits…

We carried out 30 in person visits to 22 different healthcare settings, reaching hundreds of children and young people – more than ever before! Our entertainers were out in force supporting Play Specialist teams to celebrate this important week by spreading smiles through singing, music, magic, art and much more.

Special trips to Nottingham and Bristol

We enjoyed two lovely days visiting patients at Nottingham Children’s Hospital and Bristol Royal Hospital for Children, spreading smiles far and wide,

In conversation with Dr Fiona Hikmet

Dr Fiona Hikmet, Consultant Paediatrician at Princess Alexandra Hospital and Spread a Smile Trustee, kicked off the week with a blog article talking about her experiences of play in hospital and why the work of Spread a Smile is so important.

Anna’s Animals and UCLH

We were delighted to welcome our friends from Anna’s Animals for a special visit to children on the wards at University College Hospital (UCLH). Everyone loved meeting and playing with the animals which provided much needed distraction.

Mila case story          

Mila kindly shared her experiences of Spread a Smile with us, writing a beautiful piece about how the charity helped her through her treatment for cancer.

Play focused virtual visits…

We also ran numerous virtual group sessions focusing on play based activities for patients and siblings of all ages. These included two LEGO play workshops, interactive storytelling, magic with Makaton, magic with puppetry workshop, a play themed art group, fairy fun, games and more.

Our aim is to help distract, relieve fear and stress and create a safe, welcoming environment during treatment and hospital admissions.

We are so proud of our achievements for PIHW 2024 and would like to say a huge thank you to our Spread a Smile Entertainers, the hospital play teams, Anna’s Animals, our friends from the LEGO Group and everyone who has helped make it so special.

To donate to help ensure we can continue our vital work, please click here.