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spread a smile

July Newsletter Spread a Smile 2025

July 2025 e-newsletter

 780 400 Gabrielle Devine
By:

Our much-anticipated annual Summer Party was a highlight, as we welcomed over 750 children, young people, and families for a day of fun and laughter. We couldn’t have done it without the support of hundreds of volunteers and partners who donated their time, stalls, gifts, food, and drink to make the party so special.

Dive into our July e-newsletter to read more about the Summer Party along with everything else we’ve been up to and what we have planned, including:

  • Launch of our Silent Auction to win two VIP Oasis tickets for Sunday 3 August;
  • Celebrating a new charity partnership with Cosmic to increase the number of Spread a Smile visits to St Mary’s Hospital;
  • World Play Day with the LEGO Group;
  • Meet Dottie and Kaiden for International Day of Friendship;
  • Welcoming our new Trustee, Sanjiv Patel;
  • Snap up a place in the Vitality 10,000 London and take inspiration from Herne Hill Run Club and the Saucony 10k;
  • A brilliant effort from Team Smile for the National Three Peaks Challenge;
  • How to secure one of the last remaining teams for our annual Golf Days in September.

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Spread a Smile & Pan-n-Ice Instagram Giveaway

Instagram Giveaway: Spread a Smile & Pan-n-Ice

 780 400 Gabrielle Devine
By:

To celebrate National Ice Cream Day, we’ve teamed up with our friends at Pan-n-Ice to bring you a fabulous giveaway – your chance to win an ice cream masterclass for two!⁠

In this hands-on class, you’ll be guided by Pan-n-Ice’s expert ice cream rollers, who’ll take you on a journey through the history of Pan-n-Ice and the magic of making ice cream rolls. You’ll even take home your own ice cream creations and a certificate of completion!⁠

It’s quick, simple, and free to enter – just head over to our Instagram page and follow the instructions to enter. 

Good luck!
A huge thank you to our lovely friends at Pan-n-Ice for their support. 

Competition closes at 5pm on 4 August 2025. Winner chosen at random on 5 August and notified by direct message on Instagram.

T&Cs

The prize: a Pan-n-Ice Masterclass for 2x (valid until 31 Dec 2025). Prefer to DIY at home? You can swap for a Pan-n-Ice DIY Starter Kit!⁠ Competition closes at 5pm on 4 August 2025 and the winner will be chosen at random on Tuesday 5 August and notified by DM on Instagram. The prize is a Pan-n-Ice Masterclass, valid until 31 December 2025. Masterclass vouchers can be exchanged for a DIY Starter Kit if preferred. No cash alternative. Giveaway not affiliated with Instagram.

 

Gabrielle Devine Joins Spread a Smile

 780 400 Gabrielle Devine
By:

Spread a Smile is delighted to welcome Gabrielle Devine, our new Digital Marketing Executive to the team. We spoke to Gabrielle about her background and what led her to make the move into the charity sector.

“Moving into the charity sector has long been a dream of mine. My passion for making a positive difference began during the COVID-19 pandemic when I started volunteering as a befriender for Glasgow’s Golden Generation, a charity which supports the wellbeing of elderly individuals facing social isolation. I’ve continued this for almost five years now. Seeing the impact a simple, friendly interaction can have on someone’s day, and making a positive difference in the lives of others, is something that is really important to me.

“This experience resonated deeply with Spread a Smile’s mission: bringing joy and distraction to seriously ill children and their families as they face prolonged time in hospital. In just my first few weeks here, I’ve already seen the huge difference Spread a Smile makes. My first family event was particularly impactful. The dedication to giving individualised attention to each child and their family, combined with the team’s incredible effort in seamlessly running the event, resulted in genuine laughter and fun for the children – and it was wonderful to see their parents smiling alongside them.

“As a painter with a fine art background, I’m especially drawn to how Spread a Smile nurtures young people’s creativity and self-expression in hospitals. Through arts and crafts sessions and by decorating wards with vibrant paintings, we bring comfort and a vital outlet for expression into children’s lives, which is so important during long hospital stays and time away from school.

“I’m incredibly excited to be part of such an amazing team within such a special charity. I can’t wait to fully immerse myself in the Spread a Smile mission, helping to grow our social media presence and share the incredible work we do with the world. I’m especially keen to help us reach new audiences across all our social platforms, particularly on TikTok, and grow our accounts by sharing compelling stories through great images, videos, and impactful writing.”

Susie Baxter, Spread a Smile’s Head of Marketing also said, “I’m delighted to welcome Gabrielle to the team and looking forward to seeing the impact she will no doubt make as we support the charity’s awareness, fundraising and service delivery goals. It is an exciting time for Spread a Smile in terms of our position and aims going forward and already we’re developing lots of new socials initiatives to increase our exposure and ultimately ensure we can continue to be there for seriously ill children and their families when they need us most.”

 

 

Lego Play pavilion charity day

World Play Day with the LEGO Group

 780 400 Gabrielle Devine
By:

Spread a Smile was delighted to be invited by the LEGO Group to welcome some of the families we support to the LEGO Play Pavilion at the Serpentine Gallery, London for some exciting LEGO® based workshops and fun.

The pop-up pavilion was installed to celebrate World Play Day, the LEGO Group’s celebration of the UN’s International Day of Play on 11 June and featured brilliant LEGO® creations including a LEGO® wall, slide and a giant parrot. Families supported by Spread a Smile were invited to join across two days, immersing themselves in the world of play and LEGO® and taking part in three workshops:

“Abstract Art” – using large trays of LEGO® in all different shapes, sizes and colours, guests were encouraged to make an abstract piece of art which were then displayed on a large mural wall.

“Pop Art” – for this workshop, the families used a 10 x 10 base board to create any design they wanted in the style of pop art, which finished pieces including a rainbow and characters such as Mario and PAC-Man!

“Speed Building Challenge” – This fun, quick fire building challenge saw our families create a robot using their LEGO® within 7 minutes, before adapting the robots to fly and then adding extra parts so the robot could swim underwater.

LEGO play pavilion

Events such as these provide meaningful and valuable opportunities for families with seriously ill children to do something fun together, providing moments of creativity, connection, and enjoyment.

The workshop leaders were fantastic, showing incredible patience and adapting the workshops to suit each family, and we are so grateful to the LEGO Group for offering this wonderful opportunity to the families we support.

At Spread a Smile, we are proud of the partnerships we build with our corporate supporters. We’ve worked with the LEGO Group for a number of years, developing innovative initiatives to support families with seriously ill children and creating a special and mutually beneficial partnership which engages and inspires everyone involved.

If you or your company would like to find out more about developing a bespoke partnership with Spread a Smile, then please do reach out to Rosie Perkins from our Partnerships Team at rosie@spreadasmile.org.

Toys Hospital Visit Spread a Smile Hasbro

Visit to Southampton Children’s Hospital

 780 400 Gabrielle Devine
By:

For International Day of Play on 11 June, the Spread a Smile team took to the road to make a special in-person visit to Southampton Children’s Hospital, bringing moments of joy and laughter to the wards.

We were joined by our wonderful friends at Hasbro, who generously volunteered their time and donated toys to give out to patients and be used in communal play sessions, to help make the day as fun as possible.

Spread a Smile magicians Lee and Nick, Fairy Kirsten and singer Tasha all brought the usual Spread a Smile magic to the visit, reaching over 50 patients across the wards and spreading smiles, happiness and laughter.

Fiona Delement, Health Play Specialist at Southampton Children’s Hospital said,

“The Spread a Smile visit was fantastic! Your team was amazing, so kind, caring and completely understood the way hospitals work. They were patient and understanding and fantastic at their jobs. They definitely did what it said on their t-shirts – the smiles were great to see, and we had such lovely comments from staff and families. My highlights were hearing belly laughter from the children who weren’t keen to start with and the little girl in ED who asked if she could sing for us.”

At Spread a Smile, we recognise the important role of play for children and young people in hospital. During times of isolation and vulnerability, when access to play might be limited, we aim to provide moments of distraction, and happiness. We see play as a key part of their well-being and recovery.

Our sincere thanks to Hasbro for their generosity, both in their toy donations and the support of their volunteers on the day. We are extremely proud of this wonderful partnership.

Sign up to our newsletter here to stay up to date with all things Spread a Smile.

June 2025 e-newsletter

 780 400 Susie
By:

Our June 2025 supporter newsletter is here!

Take a look for all the latest from Spread a Smile including…

  • Celebrating International Day of Play
  • Meet Mum Tarien, and read how our Parent Pamper Day supported her
  • Our first in-person visit to Nottingham Children’s Hospital
  • More on our recent Family Events
  • A special Memorial Ceremony with Clarksons
  • Meet our entertainers – JUDGE the POET
  • The Corinthia London fundraising walk
  • Golf Days in support of Spread a Smile
  • Meet Carly – our superstar fundraiser
  • LMAC Group Football Tournament

We hope you enjoy reading our latest newsletter and if you’re not already receiving it, you can sign up here.

Corporate fundraising golf day

Canary Wharf Contractors Fund Golf Day

 780 400 Susie
By:

A highly anticipated event in the Spread a Smile calendar, the Canary Wharf Contractors Golf Day took place on Friday 20 June at the prestigious London Golf Club.

The tournament successfully brought together 200 golfers, including notable personalities such as former England football players Ray Parlour, Jamie O’Hara, and Neil Ruddock.

In true Spread a Smile style, our team were there to join in the fun, and the event featured a touch of magic, with our professional magicians entertaining players across the course. Their impressive tricks and illusions not only provided entertainment throughout the tournament but also offered attendees a direct insight into the unique service the charity provides for children in hospitals. These magical moments underscore the joy and distraction Spread a Smile aims to bring to seriously ill children facing challenging hospital stays.

The day culminated in a raffle and live auction, expertly hosted by presenter Pete Graves and we’re extremely grateful to everyone who joined in on the day for helping to raise vital funds to spread joy and laughter to seriously ill children in hospital.

Our thanks to Alec, Dan, and the entire team at Canary Wharf Contractors Fund for their brilliant support and for inviting us to be part of this special event.

Feeling inspired? Find out more about taking part in the Spread a Smile Golf Days, sponsored by Canary Wharf Contractors Fund on Thursday 25 and Friday 26 September 2025.

In-person visit to Nottingham

 780 400 Susie
By:

The Spread a Smile team recently brought joy to NHS partner, Nottingham Children’s Hospital with the first of our regular in-person visits to children on the wards

Spread a Smile has been supporting young patients at the hospital since 2021, spreading smiles through virtual sessions and seasonal activities such as treat drops. We’re delighted to be expanding our support to include monthly in-person visits by our talented team of entertainers, ensuring we can reach even more seriously ill children and young people when they need it most.

Spending time in hospital can be really challenging for children, especially when they’re missing school, friends, family and their usual activities. That’s why our entertainer visits are so important – providing laughter and entertainment, plus opportunities to build relationships and connections with others. Fairy Becca and Judge the Poet spent the day meeting patients, sharing songs poetry and chats and bringing the usual Spread a Smile sparkle across the wards.

Spread a Smile also recently donated one of our special libraries, full of books suitable for all ages and abilities for families with children on the Paediatric Intensive Care Unit (PICU) to borrow and enjoy The donated is part of our Intensive Care Library Project which has seen us deliver libraries to 14 NHS hospital partners across the country, helping to provide meaningful distraction and engagement to families with seriously ill children.

To stay up to date with all the things Spread a Smile, please sign up for our monthly e-newsletter.

Alternatively, if you’d like to support our visits, you can make a monthly donation here.

Football with LMAC Group

 780 400 Susie
By:

On a glorious day of sunshine, smiles, and sporting spirit, Spread a Smile was thrilled to join LMAC Group’s annual Football Day, a highlight in our summer calendar and a wonderful show of generosity and community.

This year’s much-anticipated 6-a-side tournament brought together 11 teams, all competing in good spirits and high energy for the top spot and congratulations to TW1 Boxing, who emerged victorious.

Beyond the football, the day was full of entertainment and joy, with Spread a Smile’s Tasha and Rimi joining in the fun, and magician Richard Jones added a sprinkle of magic for guests. The atmosphere was further lifted by the brilliant DJ Tony Nicholls, who kept the tunes flowing and spirits high.

Events like go a long way to help fund our hospital visits and entertainment services, helping to brighten some of the toughest days for those we support. A heartfelt thanks to Lee McDowell and our friends from LMAC Group for their brilliant and continued support. Plus, to everyone who joined on the day and took part in the raffle and auction, helping to raise vital funds to spread more smiles to seriously ill children and their families.

Want to Get Involved?
We’d love for you to be part of more events like this! Whether you’re interested in fundraising, volunteering, or attending a future event, there are so many ways to help us spread more smiles when they are needed most.

👉 Find out more about upcoming Spread a Smile events here.

Meet Judge the Poet

 780 400 Susie
By:

Meet Judge the Poet, one of our longest serving entertainers who uses his talents as a poet to spread smiles and wonder and bring joy and distraction to seriously ill children in hospital. We chatted to Judge about his career as a poet and how he started working with Spread a Smile, back when the charity was founded in 2013.

Tell us a bit about your background as a poet
“I am a Spontaneous Poet which involves taking any combination of words, ideas or suggestions from people and then immediately reciting a poem that rhymes, makes sense and features everything they said.

“After completing a degree in English Literature, I wanted to find a way to make poems enjoyable and accessible to as many people as possible. I am very fortunate in my career as I am invited to work all over the world, including for Royalty, celebrities and on TV and radio. And I perform at everything from private parties and celebrations to corporate events, arts festivals, etc.

“For Spread a Smile, I love creating verses for all the brilliant children and their families – and the poems can be as silly or serious as they wish! As well as being a unique and unusual entertainment for them, it can also be helpful and meaningful… as they often ask me to do poems about them, their families, their situation.”

How did you get involved with Spread a Smile and what does your role look like?
“Vanessa Crocker, one of the charity’s wonderful co-founders, had seen my work before Spread a Smile had started. She called me in early 2013 saying there was this brilliant charity starting and asked if I would I like to be involved. And, 12 years later, I’m still glad to do my bit.

“The charity was obviously a lot smaller then and it’s been great to see how it has grown.  It’s such a simple-yet-excellent idea and it really does so much good. I think the ideals and the sincere heart that Josephine and Vanessa instilled into the whole project got it off to a brilliant start. They recruited a really good team of entertainers, looked after them, and made sure that everyone got it right.

“There were obviously fewer of us in those early days and fewer hospitals and visits too.  Now there are over 100 entertainers, although there are still quite a few of us “old-timers”, which is a testament to how much we care about what Spread a Smile can do.

“I still love going into the hospitals and seeing the real impact of our work and how much it helps the patients and their families. As the charity has grown so much, I also sometimes travel to hospitals further afield including Nottingham, Leicester, Bristol, Oxford and Alder Hey in Liverpool.”

What is the impact of Spread a Smile’s work that you see?
“We call it “smiles” and it’s always that, but it is often so much more. Our interactions provide magical moments and memories – something for the children and their families to talk about long after we have left. They are often going through dark and difficult times, and we bring the sunshine and the light.

“I have seen young children, who were not taking their medicine, do so when a fairy sang to them. I’ve heard parents say it’s the first time they have seen their child smile, laugh, or even interact, in weeks. We bring moments of meaning, distraction and hope. Sometimes it’s only when you talk to a patient or their family many years later that they are able to fully explain the amazing and important impact Spread a Smile had.

“And then there are all the events, parties and gifts that Spread a Smile organises, allowing the families to have beautiful, special moments that their difficult journey might otherwise prevent.”

Tell us a little about the importance of the spoken word and your poetry
“Because there is no “script” I can create everything to exactly suit each individual child, their family, and the moment. I also adapt the style depending on the age and personalities involved. While I love performing to all ages, I seem to be particularly successful with some of our more (apparently) difficult-to-please teenagers… who might generally tell people they don’t want any “entertainment”. I love finding a way to get them to respond and, when they fully engage in the moment, it’s great to see the difference it makes. What I do is obviously very different and I truly feel it’s an honour to be able to share this with these amazing patients and families.”

Have you ever been ‘stumped’ by a word request?
“While I’ve never been unable to do a poem using the words they offer, I do get some unusual ones thrown at me.  Sometimes they even want me to find a rhyme for the names of their medicines!  Fortunately, I love a challenge!”