We were delighted to host Spread a Smile’s inaugural PR Dinner on Thursday 29 January at the Ham Yard Hotel, London. Hosted by Phil Caplin, Founder of leading broadcast PR firm Broadcast Revolution, alongside Lucy Jackson, Chief Executive of Spread a Smile, the evening brought together senior leaders from across the PR sector for an intimate dinner in support of the charity.
The event provided an opportunity to introduce Spread a Smile’s work to influential voices within the industry, sharing the impact of our programmes and exploring how the PR community can help amplify our mission. Guests also enjoyed a magical performance from Spread a Smile magician Sacha, who gave a first-hand glimpse of the joy, distraction and connection our entertainers bring to children and families in hospital.
Broadcast Revolution has supported Spread a Smile with pro bono PR expertise since 2020, playing a vital role in raising awareness of the charity’s work and reach.
Lucy Jackson, Chief Executive of Spread a Smile, said:
“It was fantastic to bring together such a brilliant group of senior leaders from across the PR industry to share more about our work and the impact it has on children and families. Evenings like this are so important in helping us raise awareness, build new relationships and open the door to future support. I’m incredibly grateful to everyone who joined us, and especially to Phil and the team at Broadcast Revolution for their continued commitment to Spread a Smile and for helping us share our story so powerfully.”
Phil Caplin, Founder of Broadcast Revolution, said:
“Spread a Smile does extraordinary work supporting seriously ill children and their families at some of the toughest moments of their lives. It’s been a privilege to support the charity over the past few years, and hosting this dinner felt like a natural next step in bringing more of the PR industry together behind such an important cause. I’m really proud of the ongoing partnership between Broadcast Revolution and Spread a Smile.”
To find out more about how your company could get involved in supporting Spread a Smile, please contact Lucy Chesney, Head of Partnerships, at lucychesney@spreadasmile.org.