Broadcast Revolution pro bono support

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The support of external organisations is vital for charities like Spread a Smile. Our work simply wouldn’t be possible without the generosity of our partners and suppliers. One of the partners we’ve been lucky enough to work with is Broadcast Revolution, a specialist broadcast PR agency who have worked pro-bono to help Spread a Smile reach the airwaves of UK TV and Radio stations.

An example of this was for the launch of Smile TV, Spread a Smile’s 24-hour entertainment channel. As the pandemic significantly affected our ability to work in hospitals, we wanted to get the word out about our virtual entertainment programmes to reach as many seriously ill children and young people and their families. It was important not only to spread the message of Spread a Smile’s work, but to help us stand out when so many other charities were also dominating the news agenda. The launch was featured on LBC News, Talk Radio, and BBC London.

Other initiatives that Broadcast Revolution have supported on include our Riding House tea parties, Valentine’s Day balloons, celebrity ambassador announcements, our comedy shows, our virtual Christmas Grotto, and our summer party! It’s been wonderful to work with such a brilliant organisation to highlight our family events.

Broadcast Revolution have also generously supported us with video production, helping to develop a moving and impactful film about one of our annual golf days.

Pro bono support such as this is hugely impactful, enabling Spread a Smile to reach new audiences and achieve even more in our mission to make a difference to the lives of families struggling with the impact of serious illness. A huge thank you to Broadcast Revolution and all of the amazing companies that give up their time and resource to give so much.

Please contact our Head of Fundraising, Amanda Azouz to find out more about working with and supporting Spread a Smile.